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Del Val Investment Group
Services / SEO, AEO & GEO

SEO, AEO & GEO services: get found in search and cited by AI.

Your customers now find businesses three ways: classic Google search, answer boxes, and AI tools like ChatGPT, Claude, Perplexity, and Google AI Overviews. We audit and optimize for all three discovery layers, from our base in Satellite Beach, Florida, for Space Coast businesses and clients nationwide.

The problem we solve

Most small-business websites were built for the Google of 2015. Today a growing share of buying decisions starts with an AI answer, and if AI tools can’t verify who you are, where you operate, and what you do, they recommend your competitor instead. The fix isn’t magic: clean technical SEO, content that answers real questions, structured data, consistent entity signals, and reviews. Done systematically, it compounds.

Customers now find businesses three ways, and they need different work. Classic search optimization decides whether Google ranks a page. Answer engine optimization decides whether that page becomes the direct answer in a snippet or a People Also Ask box, which rewards short, self-contained answers of roughly forty to fifty-five words. Generative engine optimization decides whether tools like ChatGPT, Perplexity, and Google AI Overviews cite the site at all, which rewards longer self-contained passages, verifiable statistics, and citations to real sources. A site can rank well and still be invisible to an AI assistant, because ranking and citation are judged differently. Del Val Investment Group audits all three layers, from a base in Satellite Beach on Florida’s Space Coast, and publishes a free scan so a business can see where it stands before spending anything.

What’s included

Three-layer audit

A full technical SEO crawl, on-page and content review, structured data validation, local presence check, and an AI-visibility test: what ChatGPT, Claude, Perplexity, and Gemini actually say about your business today. Findings ranked by payback, in plain language.

Technical & on-page fixes

Titles and pages that target what buyers actually type, Schema.org structured data (Organization, Service, FAQ, Article), sitemaps, llms.txt, page speed, and clean internal linking, implemented, not just recommended.

Local & entity optimization

Google Business Profile setup and optimization, consistent name-location-service data across the directories AI engines trust, and a review engine that builds the social proof both humans and machines look for.

Content that earns citations

Question-driven content with direct answers, FAQ markup, and specific verifiable facts, the format answer engines quote and AI engines cite. Monthly measurement across rankings, snippets, and AI mentions.

How it works

01

Audit

Fixed-price, fixed-scope. You get the full findings and the ranked fix list, useful even if you implement it yourself.

02

Fix the foundation

We implement the technical, structured-data, and local-presence fixes that unlock everything else, usually within the first month.

03

Compound monthly

Content, reviews, citations, and measurement on a monthly cadence, with a report that shows rankings, snippets, and AI mentions moving.

Transparent pricing

Education

AI Education & Configuration Review

A live working session. We set up your tools, train your team, and leave you a written summary of what was configured and what to do next.

$200/hr · $500 per 4-hour block

Assessment

Audit Lite

A current-state map of one workflow, the findings, and a prioritized plan you can act on with your own team. The fee credits toward an implementation.

$1,000

Assessment

Full Audit

An operations audit, a written proposal, and a roadmap covering how you win customers, what each one is worth, and what it costs to serve them. The fee credits toward an implementation.

$3,500

Project

Implementation

Fixed scope, priced before work begins. Automation, dashboards, integrations, or software: whatever the audit showed was worth doing.

$2,500 – $10,000

Retainer

Retainer

Monitoring, fixes, and a monthly improvement cycle. Priced by complexity and volume.

$2,500 – $5,000 / month

Who it’s for

Local service businesses that live and die by being found (home services, contractors, healthcare, professional services), and niche B2B companies that want to be the name AI tools mention in their category. We practice what we sell: this site runs the same structured data, llms.txt, and entity work we implement for clients. Pair it with AI automation so the leads you win get followed up instantly, or custom software when the website is only half the problem.

Frequently asked questions

What is the difference between SEO, AEO, and GEO?
SEO (Search Engine Optimization) gets you ranked in classic Google and Bing results. AEO (Answer Engine Optimization) gets you chosen as the direct answer in featured snippets and voice assistants. GEO (Generative Engine Optimization) gets your business cited by AI tools like ChatGPT, Claude, Perplexity, and Google AI Overviews. The basics overlap heavily, and we explain all three in plain language in SEO, AEO, and GEO explained.
How do I get my business mentioned by ChatGPT and other AI tools?
AI engines recommend businesses they can verify and understand. That means consistent entity data everywhere (name, location, services), structured data (Schema.org markup) on your site, an llms.txt file, real reviews, and content with specific, citable facts. There's no pay-to-play shortcut. It's earned visibility, and the businesses that start now compound an advantage.
Do I still need traditional SEO if AI answers everyone’s questions?
Yes. Classic search still drives most organic traffic, and the AI engines themselves lean on traditional search indexes: ChatGPT search is built on Bing, and Google's AI Overviews pull from Google's index. Strong SEO is the foundation; AEO and GEO are layers on top of it, not replacements for it.
How long does it take to see results from SEO and AI search optimization?
Technical fixes and structured data are often picked up within days to weeks. Competitive rankings and consistent AI citations typically take three to six months of steady work. Content, reviews, and entity building compound rather than spike. Anyone promising page one in two weeks is selling something else.
What is an llms.txt file and does my website need one?
llms.txt is an emerging standard: a plain-text file at the root of your site that tells AI crawlers what your business is, which pages matter, and what facts to trust. It takes minutes to add, costs nothing, and gives AI engines a clean machine-readable summary of who you are. We include one in every engagement, and this site runs one too.
How much do SEO, AEO, and GEO services cost for a small business?
Our pricing is published: implementation projects (covering the technical and structured-data fixes and your entity foundation) run $2,500 – $10,000 fixed scope depending on size, and ongoing optimization (content, reviews, citations, and measurement) runs as a $2,500 – $5,000 / month Retainer. No long contracts, and you'll always know the price before we start. Want to see where you stand first? The Get Found scan is free.

Find out what AI says about your business.

Ask ChatGPT who the best company in your category is. If the answer isn’t you, let’s fix that. Start with our free Get Found scorecard to see exactly where you stand across all three layers, then request an audit when you’re ready.